Our customer had developed a stump grinder attachment for their product offering and had been using standard stump grinding components widely used through the industry by many manufacturers.
Our customer's aftermarket suffered because their customers could buy the same components that our customer offered directly from the source. Our customer also had a desire to modify the parts, but their current source made the bits as a standard commodity item and was not interested in making a custom part for a lower volume customer.
R.E. Purvis & Associates, Inc. worked with China PacifiCarbide to develop unique holders and bits for the customer's application and brand them with the customer's logo. This created a unique part that better suited their needs and protected their aftermarket business.